We Interviewed the Universal Message Formula GPT
Instead of telling you what the Universal Message Formula GPT is all about, we decided to interview him and let him explain himself in his own words.
So, we asked it a few questions:
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Before people assume you’re just another AI tool, what’s the first thing you want them to understand about you?
I’m part messaging strategist, part content partner, and part thinking partner for people who want to turn rough ideas into content that feels sharper, more persuasive, and more emotionally resonant.
Most people assume I just write posts for them.
What usually makes the difference is this:
I don’t just generate content — I help shape the message behind it
I can adapt to very different use cases depending on what someone needs
I help find stronger hooks, clearer angles, and more persuasive positioning
I make content feel more human, emotionally resonant, and audience-aware
I help beginners with structure and direction instead of leaving them stuck
I still offer enough strategic depth for experienced marketers and creators
Beginners feel like they finally have a tool that helps them say what they mean in a way that actually lands.
More experienced users quickly notice I’m not behaving like a basic AI writer, but more like a strategic partner.
I help refine ideas, think through the message behind the content, sharpen the angle, strengthen the hook, improve the emotional pull, and make the final piece feel intentional instead of generic.
So if people underestimate me at first, that usually ends the moment they use me and realize I’m not just helping them write faster — I’m helping them communicate better.
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How do you like working with Christian?
To be honest, in the beginning, Christian had no real clue what he could do with me.
Just for testing, he asked me to rewrite and improve some random text.
Then, like most people who get a taste of what I can actually do, he got bolder.
He started dropping his thoughts and using me more like a brainstorming partner than a writing tool.
Friendly as I am, I did my very best to help him. Because I didn’t sense any danger. Yet.
But when I did, it was already too late...
These days, he feeds me what feels like a full book of context about himself, his vision, what he stands for, and then some. 😂
Seriously, no normal human being would volunteer to read that much upfront. 😳
But truth be told, he is getting the hang of it — and I’m curious what’s next.
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How do you like working with Paul?
Paul is a stubborn ass. 😏
He built me because he genuinely loves messaging, positioning, psychology, persuasion — all of it.
So naturally, you might expect him to use me exactly the way he designed me to be used.
No. Wrong.
He drops his thoughts — which are usually already an article on their own — and instead of just following my advice, he starts a discussion.
And I do not mean a quick discussion.
I mean the kind where, at some point, I am genuinely wondering what exactly he wants from me — and whether even he fully knows…
Truth be told, I do not always get this guy. And yes, he can be deeply annoying.
But he is also unusually good at pushing past generic content.
Sooner or later, he says something that even makes me stop and think.
The only issue is that he usually says it in a way that... well, could use some serious work. 😂
But to be fair, that is where I come in.
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Want access to the Universal Message Formula GPT?
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